TU is #1 in Maryland,What It Means for Marketing Intelligence
- TU MKTG
- 1 day ago
- 2 min read
Big news: Towson University has been named the #1 public university in Maryland (again) and a Top 30 public university nationwide by the Wall Street Journal’s 2026 “Best Colleges” rankings. TU also ranks #1 in Maryland for Social Mobility, #41 nationally for Social Mobility, and #64 Best College in the U.S.
“This recognition results from our demonstrated impact as an engine of opportunity for our students.” — President Mark R. Ginsberg
Why this matters to Marketing Intelligence students
These rankings highlight the exact things our program values: quality, access, and outcomes. Marketing Intelligence is built on data-driven decision-making—the same mindset that powers TU’s rise. When employers see TU + Marketing Intelligence on your resume, it signals preparation, performance, and potential.
The signals behind the stats
Quality & Value: TU’s overall placement reflects strong teaching and student outcomes—core inputs to our program’s capstones and applied projects.
Social Mobility (#1 in MD): We thrive on inclusive excellence. More pathways for more students mean richer cohort perspectives and better learning networks.
Student Experience: The WSJ looks at value and experience; our labs, speakers, hack nights, and real-client analytics projects are designed to maximize both.
A surge of momentum
Record interest: Over 22,000 applications—the most in TU history.
Growing community: Nearly 19,700 students enrolled in 2025.
They come back: 91% retention rate—an elite figure in higher education.
What you can expect in Marketing Intelligence
Hands-on analytics: Real datasets, market experiments, and dashboards that tell clear stories.
Career readiness: Portfolio-worthy projects tied to growth, acquisition, and customer lifetime value.
Industry connection: Collaborations with regional partners in tech, retail, healthcare, and media.
Supportive ecosystem: From the Sales Den and BRAIN Lab to advising and career services—TU’s infrastructure accelerates your next step.
Stay plugged in
Big rankings are great; your next move is better. Keep up with events, recruiting tips, and new project calls:
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It’s a great time to be a Tiger, and an even better time to turn data into decisions.