MARKETING INTELLIGENCE COMMUNITY
Welcome to
MARKETING INTELLIGENCE COMMUNITY
Welcome to the heart of Towson University's Marketing Intelligence community! Our online platform is a dedicated space for students passionate about the Marketing Intelligence Program, both present and past. With the goal of fostering connections and knowledge-sharing, we've created this primary blog website to unite students interested in the program, current students, and accomplished alumni.
Why Marketing intelligence
Marketing intelligence is a dynamic field that combines research, data, and strategy to drive informed marketing decisions.
Integrated Approach
It brings together marketing research, strategic planning, analytics, data management, and interactive marketing.
Industry-Relevant Learning
Towson University's program is tailored to meet real-world industry demands.
Hands-On Experience
The program emphasizes applied and experiential learning, enhanced by an embedded certificate in interactive marketing.
Program fills gap between information technology and marketing
STEM designation from the Department of Homeland Security
Towson University’s Master of Science in marketing intelligence is a science, technology, engineering and math (STEM) program as defined by the Department of Homeland Security. This designation has a direct impact on TU international students enrolled in this field.